{"id":1725,"date":"2017-09-29T15:32:33","date_gmt":"2017-09-29T13:32:33","guid":{"rendered":"http:\/\/147.91.204.66\/wordpress\/searchcap-happy-birthday-google-eu-google-shopping-changes-seo-tips\/"},"modified":"2017-09-29T15:32:33","modified_gmt":"2017-09-29T13:32:33","slug":"searchcap-happy-birthday-google-eu-google-shopping-changes-seo-tips","status":"publish","type":"post","link":"http:\/\/147.91.204.66\/wordpress\/searchcap-happy-birthday-google-eu-google-shopping-changes-seo-tips\/","title":{"rendered":"SearchCap: Happy birthday Google, EU Google Shopping changes &amp; SEO tips"},"content":{"rendered":" <style>\r\n  .ui-tabs {display: table; }\r\n  .ui-tabs-nav {display: table;}\r\n \r\na.ui-tabs-anchor {\r\n\tfont-family: Tahoma;\r\n\tfont-size: 15px; \r\n\tcolor: #B52700;\r\n        margin: 5px 20px;\r\n}\r\n\r\ndiv.ui-tabs-panel {\r\n\tfont-family: Tahoma;\r\n\tfont-size: 14px;\r\n\tfont-weight: normal;\r\n\tcolor: #B35B22;\r\n}\r\n\r\n  <\/style><p>See details of post SearchCap: Happy birthday Google, EU Google Shopping changes &amp; SEO tips below<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-large wp-image-234829\" src=\"http:\/\/searchengineland.com\/figz\/wp-content\/seloads\/2015\/10\/searchcap-header-v2-scap-800x450.png\" alt=\"\" width=\"800\" height=\"450\" \/><\/p>\n<p>Below is what happened in search today, as reported on Search Engine Land and from other places across the web.<\/p>\n<h2>From Search Engine Land:<\/h2>\n<ul>\n<li><strong>CSEs will compete head-on with Google Shopping in EU search results<\/strong><br \/><!-- byline -->Sep 27, 2017 by Ginny Marvin<!-- end byline -->\n<p>To provide \u201cequal treatment\u201d in the ad auction, Google Shopping will operate as a separate business unit bidding against Comparison Shopping Engines <\/p>\n<\/li>\n<li><strong>Google\u2019s latest Easter Egg is a video game that shows up with searches for \u2018snake\u2019 &amp; \u2018play snake\u2019<\/strong><br \/><!-- byline -->Sep 27, 2017 by Amy Gesenhues<!-- end byline -->\n<p>Announced in conjunction with Google\u2019s 19th birthday surprise spinner doodle, the digital game can be played on both desktop and mobile.<\/p>\n<\/li>\n<li><strong>SEO content strategy: How to grow visits by 300% in one year<\/strong><br \/><!-- byline -->Sep 27, 2017 by Andrew Dennis<!-- end byline -->\n<p>Creating great content isn\u2019t enough to achieve great SEO results in and of itself. As columnist Andrew Dennis demonstrates, there is a lot that goes into a truly effective content strategy.<\/p>\n<\/li>\n<li><strong>Google marks its 19th birthday with a \u2018Google birthday surprise spinner\u2019 doodle<\/strong><br \/><!-- byline -->Sep 27, 2017 by Amy Gesenhues<!-- end byline -->\n<p>The spinner leads to searches for 19 different Easter egg games and quizzes launched during Google\u2019s 19 years. <\/p>\n<\/li>\n<li><strong>Why going global is essential to your business<\/strong><br \/><!-- byline -->Sep 26, 2017 by Chris Sherman<!-- end byline -->\n<p>There are 7.5 billion people in the world. Are you reaching all of your potential customers with your search marketing campaign?<\/p>\n<\/li>\n<li><strong>Alphabet to create separate business unit in Europe to run Google Shopping<\/strong><br \/><!-- byline -->Sep 26, 2017 by Greg Sterling<!-- end byline -->\n<p>Effort is attempt to comply with European antitrust decision; would force Google to bid against rivals in the AdWords auction as a standalone entity. <\/p>\n<\/li>\n<li><strong>The non-developer\u2019s guide to reducing WordPress load times up to 2 seconds (with data)<\/strong><br \/><!-- byline -->Sep 27, 2017 by Tom Demers<!-- end byline -->\n<p>Wondering where to start with page speed improvements? Columnist Tom Demers shares how he tackled page speed improvements on several WordPress sites without (much) input from a developer.<\/p>\n<\/li>\n<li><strong>Updated for 2017! Enterprise Paid Media Campaign Management Platforms<\/strong><br \/><!-- byline -->Sep 27, 2017 by Digital Marketing Depot<!-- end byline -->\n<p>The paid media marketing landscape has become increasingly complex, as the speed of search engine algorithms and development changes accelerates and marketers demand more integrated channel capabilities. Automating paid media campaign management through an enterprise platform can improve efficiency and productivity. MarTech Today\u2019s \u201cEnterprise Paid Media Campaign Management Platforms: A Marketer\u2019s Guide\u201d examines the market [\u2026]<\/p>\n<\/li>\n<\/ul>\n<h2>Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:<\/h2>\n<h2>Search News From Around The Web:<\/h2>\n<p><strong>Industry<\/strong><\/p>\n<p><strong>Local &amp; Maps<\/strong><\/p>\n<p><strong>Link Building<\/strong><\/p>\n<p><a target=\"_blank\" href=\"http:\/\/feeds.searchengineland.com\/~r\/searchengineland\/~3\/IgkDtRdSoAw\/searchcap-happy-birthday-google-eu-google-shopping-changes-seo-tips-283479\">view the original article here<\/a><\/p>\n<script type='text\/javascript'>\r\n jQuery(document).ready(function() {\r\n    jQuery( \"#tabs_1725\" ).tabs({\r\n    collapsible: true,\r\n    active: false\r\n        });\r\n\tjQuery( \".scroller_1725\" ).width(jQuery( \".scroller_1725\" ).width()+1);\r\n\t\r\n\t\r\n\t\r\n  });\r\n  \r\n  <\/script>\r\n  ","protected":false},"excerpt":{"rendered":"<p>See details of post SearchCap: Happy birthday Google, EU Google Shopping changes &amp; SEO tips below Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: CSEs will compete head-on with Google Shopping in EU search resultsSep 27, 2017 by Ginny &hellip; <a href=\"http:\/\/147.91.204.66\/wordpress\/searchcap-happy-birthday-google-eu-google-shopping-changes-seo-tips\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">SearchCap: Happy birthday Google, EU Google Shopping changes &amp; SEO tips<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SearchCap: Happy birthday Google, EU Google Shopping changes &amp; SEO tips - test<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/147.91.204.66\/wordpress\/searchcap-happy-birthday-google-eu-google-shopping-changes-seo-tips\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SearchCap: Happy birthday Google, EU Google Shopping changes &amp; SEO tips - test\" \/>\n<meta property=\"og:description\" content=\"See details of post SearchCap: Happy birthday Google, EU Google Shopping changes &amp; SEO tips below Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: CSEs will compete head-on with Google Shopping in EU search resultsSep 27, 2017 by Ginny &hellip; Continue reading SearchCap: Happy birthday Google, EU Google Shopping changes &amp; SEO tips\" \/>\n<meta property=\"og:url\" content=\"http:\/\/147.91.204.66\/wordpress\/searchcap-happy-birthday-google-eu-google-shopping-changes-seo-tips\/\" \/>\n<meta property=\"og:site_name\" content=\"test\" \/>\n<meta property=\"article:author\" content=\"ytuuitutut\" \/>\n<meta property=\"article:published_time\" content=\"2017-09-29T13:32:33+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/searchengineland.com\/figz\/wp-content\/seloads\/2015\/10\/searchcap-header-v2-scap-800x450.png\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@fdsdfsdf\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"nickisosnowski\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SearchCap: Happy birthday Google, EU Google Shopping changes &amp; SEO tips - test","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/147.91.204.66\/wordpress\/searchcap-happy-birthday-google-eu-google-shopping-changes-seo-tips\/","og_locale":"en_US","og_type":"article","og_title":"SearchCap: Happy birthday Google, EU Google Shopping changes &amp; SEO tips - test","og_description":"See details of post SearchCap: Happy birthday Google, EU Google Shopping changes &amp; SEO tips below Below is what happened in search today, as reported on Search Engine Land and from other places across the web. 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